Today I’m going to talk about the five things i like most about the Squier 60’s Vibe Jazz Bass
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Tip #1 – Playlists
It may not seem like it, but Spotify is basically a social media platform. You can see what others are listening to and following and they can do the same to you. A lot of people find new music by exploring playlists, Spotify created or user created, some playlists rarely change and some have weekly “refreshment” with adding and removing artists.
So if Lisa is listening to a “Morning Acoustic Folk” Spotify playlist, and your song comes on, you’re going to get Lisa to hear your song and possibly like or save it, which is huge because that tell Spotify she likes you and or your music/genre and then you can possibly start popping up on her daily mixes, etc.
Along with Lisa possibly becoming a new fan, other people can see what she’s listening to and if Lisa has a following on Spotify, then your music might be casted to an even larger audience!
Another plus side of all of this, is if your music is in the mix with another much larger artist, even though you’re a much smaller act, in a way you kind of get some shine from those artists. If your music is often paired with, let’s say a Bon Iver, then the Spotify algorithm will start seeing that. An example of this might be to check out your “Similar Artist” page on your Spotify Artist page.
If you need help getting on playlists, or even where to start, in the description I added links to a couple videos I’ve done over the years to help.
Tip #2 – Decent Music/Product
This one is so obvious… but I feel often overlooked, and have a decent product to share. The worst thing is when you actually get someone to click on your track and they hear a horribly recorded track that might have potential but the vocals sound like they’ve been recorded on an old PC microphone from the 90’s. And the music is flat and unexciting. I feel every artist is guilty of this at some point. I remember tossing demos together with my band in middle school and high school and no matter how bad it sounded, the whole world needed to hear how “awesome we were”. Sometimes taking a second to re-record and/or ask yourself, are people going to like this, or does this track have “replay value”? Give the listener a reason to come back again and again.
Tip #3 – Promotion and Marketing
To some, promoting yourself is a piece of cake… to others it can be like pulling teeth. But if you want to grow your audience, it’s a must. Some artists go with a grassroot approach and only do free marketing through their social media channels and word of mouth. This can absolutely work and depending on the size of your social media audience, it could work wonders. But for most artists, throwing some gas on the marketing fire could help. Tons of ways to market yourself, from cheap to more expensive… print stickers and ask if a record/music store can drop one in each new purchase, hand out flyers for upcoming shows or new music releases at local shows, or national acts shows when they come to town, pay a local videographer to shoot and edit an ad, post said ad on social platforms and boost the post. If you go that route, I suggest watching some marketing experts on YouTube to get solid tips so you don’t just throw your money down the drain by having FB and IG show your ad to the total wrong audience. P.S. I’ll be making some videos like that very soon.
- My Recording Rig:
- Tone Machine Guitar (Custom Built)
- Fractal Axe FX II
- Steinberg Cubase Pro
- Spitfire Audio
- Steven Slate Plug-ins
- Ernie Ball Strings
- D’Addario Snarling Dog Picks
- Avatar Cabinets
- Shot & Edited by: Zach Wirchak
Zach Wirchak 